Visionary restaurateur and proponent of local fare, Paul Moir of SLO Restaurant Concepts approached us to develop new branding for his flagship project, Proper Tucson. Proper is a farm-to-table restaurant in the newly renovated downtown Tucson “hipster” zone. Paul is a bonafide foodie and business genius. It was a great pleasure to learn from him and work together on this project.
Julie Sullivan: Art Director/Designer
Mary Ross: Design Collaborator